A Childhood Favourite

A Childhood Favourite

20th April 2014

If you have little (or big) CBeebies fans at home you’ll know that Peter Rabbit has bounded back onto the small screen with his own animated series. Beatrix Potter’s much-loved classic has been given a new lease of life for a new generation, and with it, a whole multimedia presence.

We were over the moon when our friends at Immediate asked us to help them with some promotional marketing for the launch of the Official Peter Rabbit Club magazine.

Following the launch, the feedback from their marketing team was great and they were “really chuffed” with the open rate of our email.

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