Bopgun shakes up the spritz market with Mogul: the refreshing, natural spirit drink with three delicious flavours!
Brand: Mogul
The Challenge:
The founders, Robert and Sara, had had enough of the traditional spritz experience—middle of the road, artificial, and orange. They aimed to shake up the status quo and do things differently, to keep life interesting, to abolish the boring, and to redefine what has previously been defined by a bright orange aperitif brand. So, of course, Bopgun Design was on the case!
Design Solution:
After an Ignition workshop, a few stylescapes, and some swipes of a paintbrush, inspiration was stirred. Each flavor became a different work of art. Catering to drinkers looking for something more original and distinctive, Mogul encompassed natural fruit ingredients and colors, offering a brave alternative to the norm.
Welcome to Mogul spritz liqueur!
How we helped:
Brand development / Brand guidelines / Brand identity / Packaging
"Bopgun's creative insight, energy, and support helped us shape an exceptional brand and tone of voice. Their team is fantastic to work with!"
Rob Hobbs Founder of Mogul Spritz Liqueur
"In our tough market, Bopgun helped us create a standout brand and impactful tone of voice. We're now reaping the rewards!"
Sara Harrod Co-Founder of Mogul Spritz Liqueur
More work
